Campaign setup
A team-branded campaign, athlete pages, donation links, QR codes, and a clear fundraising goal.
I’m Sarah Limbacher, the owner of KeepMore Fundraising. My kids go to Boone County Schools, and I’m the PTSO president at Ballyshannon Middle School.
If Ryle raises $20,000, the team keeps $18,000 after my 10% fee. That’s $5,000 more for your athletes than with a 35% fundraising fee.


01 / The game plan
Freshman, JV, and varsity athletes can all participate. If 50 athletes average $400 each, they would raise $20,000.
Choose a program to see a sample campaign. A team of 25 athletes averaging $1,000 each would reach $25,000.
Ryle could use the same fundraising structure for fall sports in 2027 and beyond.
Practice equipment, team travel, or tournament entry fees could give families a specific reason to contribute. Your coach chooses what the money will cover.
Explain the specific need, whether that’s equipment, uniforms, travel, tournament fees, or training resources.
Personal links and QR codes connect family, friends, and supporters to the team’s campaign.
Kickoff support, parent messages, progress updates, and approved incentives help families know what to do next.
Choose personal donation pages, a Fill the Calendar fundraiser, or a team challenge. If you have an idea of your own, I can build a campaign around it and handle the setup.
Share your fundraiser idea02 / Take a look inside
Explore a sample athlete page and the coach’s view. Prefer a calendar fundraiser? There’s an option for that, too.
I’m raising money for Ryle Baseball to help our team get ready for the season. Every gift and every share helps!
Our example team goal is $25,000 for equipment and season expenses. Each of our 25 athletes is aiming for $1,000.
Your colors. Your campaign story. Your team’s progress. Final pages and reporting are configured for the approved campaign.
03 / Your fundraising partner
I help coaches run fundraisers by setting up athlete pages, writing messages families can share, and tracking donations through the final report.
KeepMore Fundraising LLC is bonded, insured, and registered as a professional solicitor with the Kentucky Attorney General’s Office.
Meet your fundraising partnerA team-branded campaign, athlete pages, donation links, QR codes, and a clear fundraising goal.
Help launching the campaign and getting athletes ready to share their links with family and friends.
Parent emails, sample texts, social sharing guidance, reminders, and donor thank-you prompts.
Donation tracking, athlete totals, approved incentive progress, and support with questions during the campaign.
Donation reconciliation, final totals, and reports to help the team wrap up and celebrate its supporters.
Ballyshannon Middle School PTSO
I’m Ballyshannon’s PTSO president, and I’ve helped run fundraisers there for two years. Together, these five campaigns raised about $74,500 for athletes, arts programs, and the school.
Our middle school basketball fundraiser raised about $14,600. A high school team can raise quite a bit more, especially when alumni and local businesses join families in supporting the athletes. If 50 Ryle athletes each raise $600, that’s $30,000 raised before fees.
Ballyshannon’s athletic director, Pat Pidgeon, principal Jamie Brewer, and coaches I’ve worked with there support my work. You’re welcome to reach out to Pat or Jamie for a reference.
| Fundraiser | Approx. raised |
|---|---|
| Basketball | $14,600 |
| Girls’ Volleyball | $13,000 |
| House Color Run | $21,800 |
| Drama (last year’s fundraiser) | $12,900 |
| Band & Chorus | $12,300 |
04 / Keep more for the team
With a 35% fee, your team would keep $16,250. At the same fundraising total, that’s $6,250 more for Ryle with KeepMore.
Examples show the fundraising fee only. Approved expenses, refunds, chargebacks, or applicable payment fees can affect the final amount.
Many other fundraising companies charge a 35% fee. Some also set a $35 minimum donation.
With KeepMore, a friend can give $1, a grandparent can give $10, and each gift counts toward the athlete’s goal. KeepMore’s fundraising service fee is 10%.
05 / From idea to opening day
We’ll choose the dates together around practices, games, school breaks, and other team fundraisers.
Choose the team, campaign format, goal, dates, and what the funds will support.
KeepMore prepares pages and sharing materials, then helps athletes and families get started.
Families share links and thank donors. KeepMore tracks progress and prepares reminders.
Review final totals, confirm any approved incentives, and close out the campaign with a final report.
A point person, accurate roster, school or booster approvals, approved photos and messaging, and encouragement for athletes and families to participate. The organization controls its payout account and handles any physical events or prize distribution.
A few things coaches may ask
Yes. A freshman team can run its own fundraiser, as can a JV or varsity team. Several squads can also share a campaign or join an athletics-wide fundraiser. Each team’s goal and reporting can be planned around its needs.
The proposed formats are donation-based. Athletes and families share personal links, follow up with supporters, and say thank you. No product inventory or deliveries are part of this proposal.
Incentive planning and tracking can be included in campaign support. Physical prizes and other purchases are separate, approved in advance, and accounted for in the campaign budget.
The coach or team contact helps approve the plan, supplies the roster, and encourages participation. KeepMore handles campaign setup, sharing materials, donation tracking, and final reporting. Timing and responsibilities are agreed before launch.
Let’s build something for the Raiders.
Tell me what your team needs. We’ll build a fundraiser around it.
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